In recent years, retail, entertainment, and F&B spaces have increasingly prioritized the customer experience. Elements such as lighting, acoustics, temperature, colors, and material finishes are now being considered early in the design process, as they directly impact sensory perception, operational functionality, and architectural identity.

In this context, finishing materials must be evaluated in a holistic relationship with the overall architecture—encompassing aesthetics, durability, maintainability, and their interaction with light. This is also the ethos that Grand Home brings to THE DESIGN & BUILD #02 Exhibition organized by the Vietnam Interiors Association (VNIA). Showcased through the NOVUS by Grand Home booth, it serves as a convergence point of materials, design thinking, and technical requirements in commercial architecture.

Mr. Nguyen Manh Hieu – General Director of Grand Home
speaking at the DESIGN & BUILD #02 Exhibition.

Mr. Nguyen Manh Hieu, General Director of Grand Home Investment Group JSC, shared his insights on the vital role of finishing materials in shaping aesthetic values and the overall spatial experience.

Mr. Le Truong - Chairman of the Vietnam Interior Design Association (VNIA) 
visits the NOVUS by Grand Home booth.

At the NOVUS by Grand Home booth, Mr. Le Truong, President of the Vietnam Interiors Association (VNIA), personally visited and explored the showcased material collections. They also engaged in professional discussions regarding current trends in finishing materials and their practical applications in interior design.

NOVUS and 5 Layers of Concepts for Next-Generation Spaces

Cultivated through Grand Home’s brand evolution, NOVUS embodies five core layers of value:

• New: Pioneering novel design approaches, where every concept is nurtured to adapt to the dynamic evolution of modern commercial spaces.
• Origin: Grounded in material quality, aesthetic depth, and sustainability, establishing a solid foundation that ensures every project retains its enduring value over time.
• Vision: Bridging aesthetic thinking with technical solutions such as HVAC, acoustics, and lighting to cultivate spaces that perfectly harmonize emotion and functionality.
• Universe: Forging a comprehensive ecosystem of finishing materials, where colors, surfaces, and textures become a design language, empowering creators to translate ideas into tangible spaces.
• Synergy: Uniting manufacturers, architects, designers, and contractors in a shared creative journey, allowing individual strengths to blend seamlessly into a cohesive and complete masterpiece.

NOVUS by GRAND HOME booth 
at the DESIGN & BUILD #02 Exhibition

At the DESIGN & BUILD #02 Exhibition, this ethos was manifested in every detail of the booth: the innovative spatial organization, the foundational quality of the materials, the mindset of harmonizing aesthetics with functionality, the diverse ecosystem of solutions, and the capacity to connect stakeholders throughout the project creation process.

NOVUS by GRAND HOME booth 
at the DESIGN & BUILD #02 Exhibition

As a result, the booth transformed into a space that vividly embodies the NOVUS spirit—a place where the core values long pursued by Grand Home were translated into reality through materials, architecture, and professional discussions at the event.

A series of in-depth activities for the Architecture & Design community.

Main panel discussion at the VNIA - DESIGN & BUILD #02 event

By visiting the NOVUS by GRAND HOME booth during the two-day exhibition, attendees will experience an engaging event lineup in collaboration with the Vietnam Interiors Association (VNIA):

• In-depth Technical Seminar (August 22): Attend the talk “HVAC Knowledge and Solutions for Architects and Designers,” addressing air management and operational efficiency challenges in commercial spaces.
• Main Event & Roundtable Discussion (August 22): Engage in direct dialogue with leading industry experts on the evolving development trends of Retail, Entertainment, and F&B spaces.
• Networking Night (18:00 – 20:00, August 22): An evening reception designed to foster networking and partnership opportunities among Developers, Architects, and Suppliers.
• Connection Forum (August 23): An inspiring space dedicated to sharing professional insights and career perspectives for young designers and architecture students.

Contact Grand Home for consultation and to select the right tiling solution.

GRAND HOME

Email: info@grandhomegroup.com.vn

Hotline: 1800 1519